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Imagine settling into your couch after a day at work and flipping on your TV — only to realize that it only shows one channel.
You are watching: Good day marketplace facebook
You’d be confused, annoyed, and disappointed.
People respond better when they have options, and it’s even better when those options align with things that they already do.
Back in the day when Blockbuster was around, we’d grab our popcorn and candy while picking out a flick. It makes sense.
Order Uber Eats while in an Uber? Sure.Booking an AirBnb experience while in your AirBnb? Of course.Pairing your car and hotel rentals? So easy.
Determining your sales channel strategy is just the same: it’s important to give your shoppers a balance of choices.
“Spearmint LOVE is a leading retailer of children and baby clothes and accessories,” says John Lott, CFO and COO of Spearmint LOVE.
“Adding Facebook Marketplace was a natural extension.
We are focusing on making it easy to connect with our partners where they are, and making the checkout process as seamless and easy as possible.”
To learn more about Spearmint LOVE’s journey with Facebook Marketplace, view our webinar.
Facebook Marketplace Q&A
Starting to sell your items on Facebook Marketplace is a big decision, so it’s important that you make sure you know all of the ins-and-outs of the platform and how it integrates with your ecommerce provider.
1. Does Facebook charge for Marketplace?
No. Unlike other marketplaces, Facebook Marketplace charges no listing fees.
2. How do you download Facebook Marketplace?
Facebook Marketplace is already built into your Facebook app, or on the Facebook.com website.
3. How do I increase marketplace sales on Facebook?
There are several ways you can edit your Marketplace listing to attract more sellers. Try one or more of these methods and see if it works.
Optimize your listing by including more keywords in the title and description.Write a longer description with more details about the item.
Tips to Taking High-Quality Pictures for the Facebook Marketplace
Shane Barker, Digital Strategist at Shane Barker Consulting, pro tips:
Use a plain, clean background without any clutter.Take product pictures from different angles to show exactly what the product looks like.Add one picture showing the product in use.Use professional cameras to take high-quality, HD pictures.Make sure that the lighting is good and the product is clearly visible.
Facebook Marketplace Rules
To learn more about Marketplace, including what kinds of products are allowed and prohibited, view the Facebook Marketplace Commerce Policies.
The Commerce Policies apply to Marketplace, buy and sell groups, page shops, and Instagram Shopping.
1. Certain items cannot be sold.
Facebook maintains a list of items that are not allowed to be sold on Marketplace. These items include:
Adult products or services.Alcohol.Animals.Digital media and electronic devices.Event tickets.Gift Cards.Healthcare items (thermometers, first-aid kits, etc.).Illegal, prescription or recreational drugs.Tobacco products or tobacco paraphernalia.Unsafe supplements.Weapons, ammunition, or explosives.
2. You must sell a physical item.
Anything that isn’t a physical product for sale cannot be sold. For example:
“in search of” posts.lost and found posts.Jokes.News.
Services like housekeeping, as well as event tickets, are only available on the marketplace by coordinating with one of Facebook’s partners.
3. The description of the item must match the image.
The photos of the item you upload must match the title and description that you give it.
4. Before-and-after pictures are prohibited.
Items for sale on Facebook can’t show a before and after picture (example: a photo showing weight loss).
Facebook has gone through great lengths to ensure that Marketplace is a safe place for people to buy and sell online.
If your item is delisted and you do not think you’ve violated the Commerce Policies, you may appeal the decision and Facebook will take another look.
If you come across an item for sale that you feel violates the Commerce Policies or Facebook’s Community Standards, you have the option to report the item and the seller.
As of October 2018, more than 800 million people globally use Marketplace each month to browse, buy, or sell items.
As competition increases and omnichannel strategies come into play, merchants are looking for new ways to diversify their sales channels — which include tapping into existing networks and online platforms.
Facebook Marketplace is a place for people to discover, buy and sell items. By listing on Marketplace, you can reach buyers where they already are.